Sales and marketing are the most difficult parts of the process and the place where many people hit a wall. Inventarium has created a list of services à la carte that will help you get over this hurdle.

Over the years what we have fount is that just as people have different needs at different periods in their lives, marketing, testing and product representation require different services at different times. Each of these services, when used at the appropriate time, will optimize your product’s potential and value. Below are some of the marketing services.

Understanding the different marketing services

1. Preliminary Interest, Costs, Potential and approach to market study.  More than just a market study or industry numbers which can’t help you, this is a mix of a market study, a quick cost analysis, approach to market and potential.  We talk to people in the industry to gage interest and cover 97 points of interest.

2. Product launch.  When there is interest after the preliminary study, we will help you launch the product.  This is where we back up our findings.  This includes press releases, a short run, product representation, artwork for boxes, etc.  The goal is to get proof of sale.

3. Product licensing.  We know the licensing business, how much to ask for, how to evaluate a product, and how the potential of the product is calculated.  When your product is ready for this step we can help you negotiate what you deserve.

4. Copywriters.  For those who need someone to put together a web page, brochure or a flyer.

5. Telephone lines. To make sure you don’t miss a sale while launching or testing the product.

6. Packaging considerations.  We will help you with the different types of packaging and boxing to maximize your potential and store space.  Packaging is an important consideration for products hitting the market.

7. Product representation:  If you have to go to the Wal-Marts and Costcos of this world we will negotiate for you if that is what you want or need.  You will know what to expect and how to fill in their multi-page vendor agreements.

8. The Marketing Kit.  When your product has potential and you don’t have time to take care of it, we have the capacity to build the web page, do all the marketing, take the order, and ship out the product if need be.